Every figure pulled straight from each brand's latest FDD.
| Metric | Dunkin Donuts | Scooter's Coffee |
|---|---|---|
| Industry | Food & Beverage | Food & Beverage |
| Total Initial Investment | $142K - $1.8M | $1.2M - $1.3M |
| Franchise Fee | $40K | $40K |
| Royalty Rate | N/A | N/A |
| Total Units | 8,744 | 882 |
| Item 19 financials | None | None |
▪ SOURCE: 2026 FDDs · ITEM 5 / 6 / 7 / 19 / 20
Where they differ
DUNKIN DONUTS FRANCHISING LLC typically requires lower upfront investment than Scooter's Coffee, LLC.
Get the full comparison
Side-by-side stats are a starting point. The full evaluation requires reading both FDDs in detail — Item 19 cohort data, Item 17 renewal/termination clauses, Item 11 support obligations, and Item 22 sample contracts. The 3-pack lets you compare both brands head-to-head plus a third for context — three full Research Reports at $33 each instead of $49.
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Based on the most recent FDDs, DUNKIN DONUTS FRANCHISING LLC total initial investment is $142K - $1.8M, while Scooter's Coffee, LLC total initial investment is $1.2M - $1.3M. Both ranges depend on real estate, build-out, and submarket. Always consult the current FDD Item 7 for exact figures.
DUNKIN DONUTS FRANCHISING LLC discloses a royalty of NaN%; Scooter's Coffee, LLC discloses NaN%. Royalty rate alone does not determine total cost — read FDD Item 6 for both brands to see the full ongoing fee structure including advertising fund, technology fees, and other recurring costs.
DUNKIN DONUTS FRANCHISING LLC does not disclose Item 19 financial performance representations in its FDD. Scooter's Coffee, LLC does not disclose Item 19. Where Item 19 is disclosed, read carefully — the disclosed performance representations are required to have a reasonable basis but cohort breakdowns and submarket variation matter for evaluating your specific opportunity.
The decision depends on your capital, your target market, and your operational appetite. Start with a thorough FDD review of both brands, talk to existing franchisees in markets that resemble yours, validate Item 19 numbers against your specific situation, and run a unit-economics model on actual real estate options. The right brand is the one whose economics, support model, and territory availability fit your specific situation — not the brand with marginally better headline stats.
For a 12-section deep-dive on either brand — unit economics, litigation analysis, support obligations, and competitive positioning — VetMyFranchise sells a $49 Research Report per brand, or a $99 3-pack to compare both head-to-head. These reports surface material that headline FDD summaries typically don't and save significant due-diligence time.
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