Quick Verdict · who it fits
Big Frog fits first-time franchise buyers looking for a mid-scale retail concept.
The numbers a buyer needs first — straight from the filing.
Initial investment (Item 7)
$158K - $376K
Franchise fee (Item 5)
$60K
Royalty (Item 6)
6% + 1.5% ad
Item 19 median rev
$491k franchised units in operation for a minimum of 12 months
System size (Item 20)
73 +6
Years in business
18+ yrs
Item 3 litigation
1 suit
Model Big Frog's costs in the investment calculator → Prefilled from this filing — startup cost, cash flow and break-even.
Buyer qualifications
Data extracted from the 2026 FDD filed with state regulators. Fees and terms may have changed since filing — request the current FDD from the franchisor before deciding. Not legal, financial, or investment advice. Full disclaimer.
Drag to your projected annual sales. Royalty 6% + ad fund 1.5% on gross sales.
PROJECTED ANNUAL SALES$490,000
$100k$2M
Royalty (6%)
—
Ad fund (1.5%)
—
Total / year
—
▪ Of-sales fees only · excludes rent, labor, COGS, and one-time costs · for illustration
Free AI summary — the first read on the filing.
73
Total units open
6
Units opened last year
8
Units closed last year
-2
Net unit growth
What our analysis flagged across the 2026 filing.
5
Risks to review
4
Strengths identified
5
Questions to ask
How Big Frog ranks against 118 Retail peers we've analyzed.
Initial investment
41st pct · of 118 peers
Franchise fee
87th pct · of 118 peers
System size
47th pct · of 118 peers
Retail industry averages
Avg investment
$247K - $707K
Avg franchise fee
$37K
Avg system size
238
Franchises analyzed
118
Closest concepts by category and investment.
| Brand | Item 19 | Fee | Investment | Royalty | Units |
|---|---|---|---|---|---|
| Big Frog | Disclosed | $60K | $158K - $376K | 6% | 73 |
| Matco ToolsSimilar price | None | $10K | $104K - $376K | — | 1,741 |
| 7-ElevenBiggest system | Disclosed | — | $163K - $1.7M | 45–56% | 7,229 |
| Byrider Franchising PartnersTop-rated in category | Disclosed | $60K | $947K - $1.6M | 1–2.5% | 81 |
Not sure Big Frog is the one?
Answer five questions and get matched against 2,000+ analyzed FDDs — including every Retail brand we cover. Free, no account needed.
Free explainers to go deeper before you sign.
Brand Analysis
The '$0 franchise fee' is the bottom of a range, not the fee. 7-Eleven's 2026 FDD prices the Franchise Fee at $0 to $1,100,000 per store, and the ongoing 7-Eleven Charge is not just a royalty: Item 6 says it is also your lease of the store and equipment. Here is the full cost stack, line by line.
Brand Analysis
Ace Hardware Corporation is a retailer-owned cooperative, not a conventional franchisor. It counted 5,250 cooperative locations in the United States at the end of 2025, members buy stock rather than paying a royalty, and some states still deem those member-owned stores franchises.
Investment Guide
Laundromats are the most-Googled passive-income business, and 2026 is a strong moment for the category. Here's an honest breakdown of what laundromat franchises actually cost, how profitable they are, and which brands deserve a serious look.
Big Frog requires a $60,000 initial franchise fee and a total initial investment range of $157,952–$375,768, per the most recent FDD on file.
Big Frog is franchised by Big Frog Custom T-Shirts, Inc., the franchisor entity of record on its Franchise Disclosure Document. Item 1 of the FDD discloses the franchisor's corporate history, parents, and predecessors.
Yes. Big Frog discloses Item 19 financial performance representations with reported revenue around $491,128. See the financials sub-page for the full distribution.
Franchisees pay a royalty of 6%, or $1,200/month minimum after 6 months and an advertising fund contribution of 1.5% on gross sales as defined in Item 6 of the FDD.
As of their 2026 FDD, Big Frog has 73 total locations, with 6 new locations opened in the most recent reporting year. This information comes from Item 20 of the FDD.
This page is part of VetMyFranchise. View all pages: llms.txt · llms-full.txt