Quick Verdict · who it fits
Discover Strength fits first-time franchise buyers looking for an emerging fitness concept.
The numbers a buyer needs first — straight from the filing.
Initial investment (Item 7)
$529K - $870K
Franchise fee (Item 5)
$58K
Royalty (Item 6)
6% + 2% ad
Item 19 median rev
$876k franchised units open at least 13 months as of December 31, 2025
System size (Item 20)
25 +11
Years in business
6+ yrs
Company-owned units
8
Item 3 litigation
None disclosed
Model Discover Strength's costs in the investment calculator → Prefilled from this filing — startup cost, cash flow and break-even.
Buyer qualifications
•No exclusive territory✓No bankruptcy disclosed✓No Item 3 litigation
Data extracted from the 2026 FDD filed with state regulators. Fees and terms may have changed since filing — request the current FDD from the franchisor before deciding. Not legal, financial, or investment advice. Full disclaimer.
Drag to your projected annual sales. Royalty 6% + ad fund 2% on gross sales.
PROJECTED ANNUAL SALES$880,000
$100k$2M
Royalty (6%)
—
Ad fund (2%)
—
Total / year
—
▪ Of-sales fees only · excludes rent, labor, COGS, and one-time costs · for illustration
Free AI summary — the first read on the filing.
34
Total units open
12
Units opened last year
0
Units closed last year
12
Net unit growth
What our analysis flagged across the 2026 filing.
4
Risks to review
3
Strengths identified
5
Questions to ask
How Discover Strength ranks against 155 Fitness & Wellness peers we've analyzed.
Initial investment
76th pct · of 155 peers
Franchise fee
68th pct · of 155 peers
System size
51st pct · of 155 peers
Fitness & Wellness industry averages
Avg investment
$418K - $1.0M
Avg franchise fee
$48K
Avg system size
165
Franchises analyzed
155
Closest concepts by category and investment.
| Brand | Item 19 | Fee | Investment | Royalty | Units |
|---|---|---|---|---|---|
| Discover Strength | Disclosed | $58K | $529K - $870K | 6% | 25 |
| Studio Pilates International USASimilar price | Disclosed | $50K | $503K - $870K | 8% | 20 |
| JazzerciseBiggest system | Disclosed | $1K | $2K - $3K | 20% | 5,092 |
| Next HealthTop-rated in category | Disclosed | $80K | $1.7M - $2.3M | 9% | 5 |
Not sure Discover Strength is the one?
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Free explainers to go deeper before you sign.
Discover Strength requires a $58,000 initial franchise fee and a total initial investment range of $529,000–$870,000, per the most recent FDD on file.
Discover Strength franchises are sold by Discover Strength Franchising LLC, the franchisor entity of record on its Franchise Disclosure Document. Item 1 of the FDD discloses the corporate structure, including any parent companies and predecessors.
Yes. Discover Strength discloses Item 19 financial performance representations with reported revenue around $876,482. See the financials sub-page for the full distribution.
Franchisees pay a royalty of 6% and an advertising fund contribution of 2% of Gross Sales on gross sales as defined in Item 6 of the FDD.
As of their 2026 FDD, Discover Strength has 25 total locations, with 11 new locations opened in the most recent reporting year. This information comes from Item 20 of the FDD.
No. Discover Strength does not grant exclusive territory rights under Item 12. The franchisor retains the right to operate or grant additional units inside or adjacent to your trade area.
Per the FDD, Discover Strength discloses a renewal fee of $5,000. Review Items 10 and 17 for the full renewal and termination provisions.
This page is part of VetMyFranchise. View all pages: llms.txt · llms-full.txt