Quick Verdict · who it fits
Ellie Mental Health fits first-time franchise buyers looking for a mid-scale senior care concept.
The numbers a buyer needs first — straight from the filing.
Initial investment (Item 7)
$189K - $445K
Franchise fee (Item 5)
$60K
Royalty (Item 6)
3.95–7.5%
Item 19 median rev
$765k all franchised units
System size (Item 20)
249 +43
Agreement term
10 yrs
Years in business
11+ yrs
Item 3 litigation
3 suits
Model Ellie Mental Health's costs in the investment calculator → Prefilled from this filing — startup cost, cash flow and break-even.
Buyer qualifications
•No exclusive territory✓Semi-absentee eligible✓No bankruptcy disclosed•3 Item 3 cases
Data extracted from the 2026 FDD filed with state regulators. Fees and terms may have changed since filing — request the current FDD from the franchisor before deciding. Not legal, financial, or investment advice. Full disclaimer.
Drag to your projected annual sales. Royalty 3.95–7.5% on gross sales.
PROJECTED ANNUAL SALES$770,000
$100k$2M
Royalty (3.95–7.5%)
—
Total / year
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▪ Of-sales fees only · excludes rent, labor, COGS, and one-time costs · for illustration
Free AI summary — the first read on the filing.
249 franchised units
Total units open
43 franchised units opened in 2025
Units opened last year
34 franchised units closed in 2025
Units closed last year
29 terminations, 5 ceased operations
9 units
Net unit growth
from 240 at end of 2024 to 249 at end of 2025
What our analysis flagged across the 2026 filing.
5
Risks to review
4
Strengths identified
5
Questions to ask
How Ellie Mental Health ranks against 118 Senior Care peers we've analyzed.
Initial investment
75th pct · of 118 peers
Franchise fee
81st pct · of 118 peers
System size
81st pct · of 118 peers
Senior Care industry averages
Avg investment
$198K - $428K
Avg franchise fee
$53K
Avg system size
169
Franchises analyzed
118
Closest concepts by category and investment.
| Brand | Item 19 | Fee | Investment | Royalty | Units |
|---|---|---|---|---|---|
| Ellie Mental Health | Disclosed | $60K | $189K - $445K | 3.95–7.5% | 249 |
| Hydrate IV BarSimilar price | Disclosed | $50K | $242K - $448K | 8% | 12 |
| Health MartBiggest system | None | — | — | — | 3,907 |
| Clear Lakes DentalTop-rated in category | Disclosed | $62K | $554K - $1.9M | 7% | 8 |
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Free explainers to go deeper before you sign.
Ellie Mental Health requires a $60,000 initial franchise fee and a total initial investment range of $189,467–$445,018, per the most recent FDD on file.
Ellie Mental Health is franchised by Ellie Fam LLC, the franchisor entity of record on its Franchise Disclosure Document. Item 1 of the FDD discloses the franchisor's corporate history, parents, and predecessors.
Yes. Ellie Mental Health discloses Item 19 financial performance representations with reported revenue around $765,302. See the financials sub-page for the full distribution.
Franchisees pay a royalty of 3.95% to 7.5% and an advertising fund contribution of $150/month per Qualified Clinician and Qualified Prescriber on gross sales as defined in Item 6 of the FDD.
As of their 2026 FDD, Ellie Mental Health has 249 total locations, with 43 new locations opened in the most recent reporting year. This information comes from Item 20 of the FDD.
No. Ellie Mental Health does not grant exclusive territory rights under Item 12. The franchisor retains the right to operate or grant additional units inside or adjacent to your trade area.
Per the FDD, Ellie Mental Health discloses an initial agreement term of 10 years, a renewal fee of $10,000. Review Items 10 and 17 for the full renewal and termination provisions.
This page is part of VetMyFranchise. View all pages: llms.txt · llms-full.txt