Fresh Coat Franchise Review 2026: Ratings & Verdict

Product details

Contents

Key facts


The Verdict

Quick Verdict · who it fits

Fresh Coat fits first-time franchise buyers looking for a mid-scale home services concept.

✓ Strengths

Key FDD Facts

The numbers a buyer needs first — straight from the filing.

Initial investment (Item 7)

$86K - $125K

Franchise fee (Item 5)

$55K

Royalty (Item 6)

4–6% + 2–3% ad

Item 19 median rev

$653k population not disclosed in this filing

System size (Item 20)

182 +23

Agreement term

15 yrs

Years in business

21+ yrs

Item 3 litigation

5 suits

Model Fresh Coat's costs in the investment calculator → Prefilled from this filing — startup cost, cash flow and break-even.

Buyer qualifications

✓Exclusive territory✓Semi-absentee eligible✓No bankruptcy disclosed•5 Item 3 cases

Data extracted from the 2026 FDD filed with state regulators. Fees and terms may have changed since filing — request the current FDD from the franchisor before deciding. Not legal, financial, or investment advice. Full disclaimer.

What you'd pay the franchisor

Drag to your projected annual sales. Royalty 4–6% + ad fund 2–3% on gross sales.

PROJECTED ANNUAL SALES$650,000

$100k$2M

Royalty (4–6%)

Ad fund (2–3%)

Total / year

▪ Of-sales fees only · excludes rent, labor, COGS, and one-time costs · for illustration

Executive Summary

Free AI summary — the first read on the filing.

Key Numbers

182

Total units open

23

Units opened last year

13

Units closed last year

-5

Net unit growth

AI Due Diligence Findings PREMIUM

What our analysis flagged across the 2026 filing.

5

Risks to review

4

Strengths identified

5

Questions to ask

Industry Benchmarks

How Fresh Coat ranks against 254 Home Services peers we've analyzed.

Initial investment

23rd pct · of 254 peers

Franchise fee

62nd pct · of 254 peers

System size

79th pct · of 254 peers

Home Services industry averages

Avg investment

$156K - $287K

Avg franchise fee

$52K

Avg system size

150

Franchises analyzed

254

How Fresh Coat stacks up

Closest concepts by category and investment.

Brand Item 19 Fee Investment Royalty Units
Fresh Coat Disclosed $55K $86K - $125K 4–6% 182
Bfb LightSimilar price Disclosed $30K $83K - $125K 7% 42
BranchesBiggest system Disclosed $68K $80K - $114K 6% 8,086
CBDTop-rated in category Disclosed $20K $154K - $511K 7.25% 84

Compare side-by-side ↗

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Frequently Asked Questions

How much does a Fresh Coat franchise cost?

Fresh Coat requires a $54,900 initial franchise fee and a total initial investment range of $86,150–$125,250, per the most recent FDD on file.

Who owns Fresh Coat?

Fresh Coat is franchised by F.C. Franchising Systems, Inc., the franchisor entity of record on its Franchise Disclosure Document. Item 1 of the FDD discloses the franchisor's corporate history, parents, and predecessors.

Does Fresh Coat disclose financial performance (Item 19)?

Yes. Fresh Coat discloses Item 19 financial performance representations with reported revenue around $653,107. See the financials sub-page for the full distribution.

What ongoing fees does Fresh Coat charge?

Franchisees pay a royalty of 6% down to 4% of Gross Revenues and an advertising fund contribution of 2.0% to 3.0% on gross sales as defined in Item 6 of the FDD.

How many Fresh Coat locations are there?

As of their 2026 FDD, Fresh Coat has 182 total locations, with 23 new locations opened in the most recent reporting year. This information comes from Item 20 of the FDD.

Does Fresh Coat grant exclusive territory?

Yes. Fresh Coat grants franchisees an exclusive territory under Item 12 of the FDD. Note that exclusive territories often carve out online sales, alternative distribution channels, and non-traditional venues — review the full Item 12 language before signing.

What are the renewal and exit terms?

Per the FDD, Fresh Coat discloses an initial agreement term of 15 years, a transfer fee of $12,500. Review Items 10 and 17 for the full renewal and termination provisions.

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