Primos Mexican Food & Cantina Franchise Review & Verdict (2025)

Product details

Contents

Key facts


The Verdict

Quick Verdict · who it fits

Primos Mexican Food & Cantina fits first-time franchise buyers looking for an emerging food & beverage concept.

⚠ Risks to review

Key FDD Facts

The numbers a buyer needs first — straight from the filing.

Initial investment (Item 7)

$100K - $595K

Franchise fee (Item 5)

$40K

Royalty (Item 6)

5%

System size (Item 20)

9 +7

Years in business

16+ yrs

Company-owned units

11

Model Primos Mexican Food & Cantina's costs in the investment calculator → Prefilled from this filing — startup cost, cash flow and break-even.

Data extracted from the 2025 FDD filed with state regulators. Fees and terms may have changed since filing — request the current FDD from the franchisor before deciding. Not legal, financial, or investment advice. Full disclaimer.

What you'd pay the franchisor

Drag to your projected annual sales. Royalty 5% on gross sales.

PROJECTED ANNUAL SALES$500,000

$100k$2M

Royalty (5%)

Total / year

▪ Of-sales fees only · excludes rent, labor, COGS, and one-time costs · for illustration

Industry Benchmarks

How Primos Mexican Food & Cantina ranks against 749 Food & Beverage peers we've analyzed.

Initial investment

8th pct · of 749 peers

Franchise fee

56th pct · of 749 peers

System size

30th pct · of 749 peers

Food & Beverage industry averages

Avg investment

$589K - $1.4M

Avg franchise fee

$37K

Avg system size

261

Franchises analyzed

749

How Primos Mexican Food & Cantina stacks up

Closest concepts by category and investment.

Brand Item 19 Fee Investment Royalty Units
Primos Mexican Food & Cantina None $40K $100K - $595K 5% 9
Chicken in a BarrelSimilar price Disclosed $35K $228K - $596K 6% 6
Doctor's AssociatesBiggest system None $15K $227K - $630K 8% 18,773
Vintage Hospitality GroupTop-rated in category Disclosed $50K $3.5M - $6.4M 5.5% 33

Compare side-by-side ↗

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Frequently Asked Questions

How much does a Primos Mexican Food & Cantina franchise cost?

Primos Mexican Food & Cantina requires a $40,000 initial franchise fee and a total initial investment range of $100,000–$595,000, per the most recent FDD on file.

Who owns Primos Mexican Food & Cantina?

Primos Mexican Food & Cantina is franchised by Primos Franchise Holdings VIII, LLC, the franchisor entity of record on its Franchise Disclosure Document. Item 1 of the FDD discloses the franchisor's corporate history, parents, and predecessors.

Does Primos Mexican Food & Cantina disclose financial performance (Item 19)?

No. Primos Mexican Food & Cantina does not include a financial performance representation in its FDD. Prospective buyers should rely on validation calls with existing franchisees and benchmark against industry medians.

What ongoing fees does Primos Mexican Food & Cantina charge?

Franchisees pay a royalty of 5% of Gross Revenues or $3,000 per month, if greater on gross sales as defined in Item 6 of the FDD.

How many Primos Mexican Food & Cantina locations are there?

As of their 2025 FDD, Primos Mexican Food & Cantina has 9 total locations, with 7 new locations opened in the most recent reporting year. This information comes from Item 20 of the FDD.

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