Quick Verdict · who it fits
Tru Bowl fits first-time franchise buyers looking for an emerging food & beverage concept.
The numbers a buyer needs first — straight from the filing.
Initial investment (Item 7)
$205K - $332K
Franchise fee (Item 5)
$30K
Royalty (Item 6)
0–5% + 1% ad
System size (Item 20)
13 +8
Agreement term
7 yrs
Years in business
8+ yrs
Company-owned units
2
Item 3 litigation
1 suit
Model Tru Bowl's costs in the investment calculator → Prefilled from this filing — startup cost, cash flow and break-even.
Buyer qualifications
Data extracted from the 2026 FDD filed with state regulators. Fees and terms may have changed since filing — request the current FDD from the franchisor before deciding. Not legal, financial, or investment advice. Full disclaimer.
How Tru Bowl ranks against 811 Food & Beverage peers we've analyzed.
Initial investment
22nd pct · of 811 peers
Franchise fee
18th pct · of 811 peers
System size
41st pct · of 811 peers
Food & Beverage industry averages
Avg investment
$528K - $1.3M
Avg franchise fee
$38K
Avg system size
235
Franchises analyzed
811
Closest concepts by category and investment.
| Brand | Item 19 | Fee | Investment | Royalty | Units |
|---|---|---|---|---|---|
| Tru Bowl | Disclosed | $30K | $205K - $332K | 0–5% | 13 |
| JfeSimilar price | None | $8K | $5K - $335K | 5–20% | 1,457 |
| Doctor's AssociatesBiggest system | None | $15K | $227K - $630K | 8% | 18,773 |
| Vintage Hospitality GroupTop-rated in category | Disclosed | $50K | $3.5M - $6.4M | 5.5% | 33 |
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Free explainers to go deeper before you sign.
Brand Analysis
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Brand Analysis
Chipotle reported 4,186 company-operated restaurants and 15 international licensed restaurants as of June 30, 2026. None are franchised, there is no FDD, and there is nothing to apply for. Qdoba is the franchised version of the same order line, and its 12/25 FDD puts a traditional restaurant at $548,100 to $1,294,000.
Brand Analysis
Cracker Barrel Old Country Store, Inc. reported 656 company-operated stores in 43 states as of January 30, 2026, and the brand has never sold a franchise. Huddle House and Another Broken Egg cover the same daypart with filed FDDs, at $555,375 to $1,715,275 and $792,500 to $1,804,000.
Tru Bowl requires a $30,000 initial franchise fee and a total initial investment range of $204,900–$331,820, per the most recent FDD on file.
Tru Bowl is franchised by Tru Bowl Superfood Bar Franchise, LLC, the franchisor entity of record on its Franchise Disclosure Document. Item 1 of the FDD discloses the franchisor's corporate history, parents, and predecessors.
Yes. Tru Bowl discloses Item 19 financial performance representations in its FDD. See the financials sub-page for the disclosed figures.
Franchisees pay a royalty of 0% for months 1-3; 5% thereafter and an advertising fund contribution of 1% on gross sales as defined in Item 6 of the FDD.
As of their 2026 FDD, Tru Bowl has 13 total locations, with 8 new locations opened in the most recent reporting year. This information comes from Item 20 of the FDD.
Per the FDD, Tru Bowl discloses an initial agreement term of 7 years. Review Items 10 and 17 for the full renewal and termination provisions.
This page is part of VetMyFranchise. View all pages: llms.txt · llms-full.txt