The Doan Group Franchise Review 2026: Ratings & Verdict

Product details

Contents

Key facts


The Verdict

Quick Verdict · who it fits

The Doan Group fits owner-operators looking for an emerging automotive concept.

✓ Strengths

⚠ Risks to review

Key FDD Facts

The numbers a buyer needs first — straight from the filing.

Initial investment (Item 7)

$14K - $68K

Franchise fee (Item 5)

$10K

Royalty (Item 6)

22% + 1% ad

Item 19 median rev

$92k all franchised units

System size (Item 20)

28 +4

Agreement term

5 yrs

Years in business

6+ yrs

Model The Doan Group's costs in the investment calculator → Prefilled from this filing — startup cost, cash flow and break-even.

Buyer qualifications

✓Financing available✓Exclusive territory•Owner-operator required✓No bankruptcy disclosed

Data extracted from the 2026 FDD filed with state regulators. Fees and terms may have changed since filing — request the current FDD from the franchisor before deciding. Not legal, financial, or investment advice. Full disclaimer.

What you'd pay the franchisor

Drag to your projected annual sales. Royalty 22% + ad fund 1% on gross sales.

PROJECTED ANNUAL SALES$100,000

$100k$2M

Royalty (22%)

Ad fund (1%)

Total / year

▪ Of-sales fees only · excludes rent, labor, COGS, and one-time costs · for illustration

Executive Summary

Free AI summary — the first read on the filing.

Key Numbers

26

Total units open

8

Units opened last year

0

Units closed last year

8

Net unit growth

AI Due Diligence Findings PREMIUM

What our analysis flagged across the 2026 filing.

5

Risks to review

4

Strengths identified

5

Questions to ask

Industry Benchmarks

How The Doan Group ranks against 60 Automotive peers we've analyzed.

Initial investment

1st pct · of 60 peers

Franchise fee

11th pct · of 60 peers

System size

30th pct · of 60 peers

Automotive industry averages

Avg investment

$319K - $1.4M

Avg franchise fee

$34K

Avg system size

196

Franchises analyzed

60

How The Doan Group stacks up

Closest concepts by category and investment.

Brand Item 19 Fee Investment Royalty Units
The Doan Group Disclosed $10K $14K - $68K 22% 28
Bumper ManSimilar price None $50K $73K 141
Jiffy LubeBiggest system None $18K 4% 2,083
Systemforward AmericaTop-rated in category Disclosed $50K $118K - $191K 7% 309

Compare side-by-side ↗

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Frequently Asked Questions

How much does a The Doan Group franchise cost?

The Doan Group requires a $10,000 initial franchise fee and a total initial investment range of $14,050–$68,000, per the most recent FDD on file.

Who owns The Doan Group?

The Doan Group is franchised by Woodland Capital Franchising, Inc., the franchisor entity of record on its Franchise Disclosure Document. Item 1 of the FDD discloses the franchisor's corporate history, parents, and predecessors.

Does The Doan Group disclose financial performance (Item 19)?

Yes. The Doan Group discloses Item 19 financial performance representations with reported revenue around $91,729. See the financials sub-page for the full distribution.

What ongoing fees does The Doan Group charge?

Franchisees pay a royalty of 22% and an advertising fund contribution of greater of 1% of monthly Gross Revenue or $1,000 per month on gross sales as defined in Item 6 of the FDD.

How many The Doan Group locations are there?

As of their 2026 FDD, The Doan Group has 28 total locations, with 4 new locations opened in the most recent reporting year. This information comes from Item 20 of the FDD.

Does The Doan Group grant exclusive territory?

Yes. The Doan Group grants franchisees an exclusive territory under Item 12 of the FDD. Note that exclusive territories often carve out online sales, alternative distribution channels, and non-traditional venues — review the full Item 12 language before signing.

What are the renewal and exit terms?

Per the FDD, The Doan Group discloses an initial agreement term of 5 years. Review Items 10 and 17 for the full renewal and termination provisions.

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