VetMyFranchise

Pricing

$499 buys you the analysis everyone else charges $2,500–$15,000 for.

Franchise attorneys charge by the hour. Consultants charge for retainers. Brokers earn commissions from the franchisor — meaning they sell, not advise. The Pro Report does the analytical work both of them charge for, in minutes, for a flat $499.

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$499 vs the rest of the market

Five different ways to research a franchise before you sign. One delivers buyer-focused analysis. The rest each have a problem.

VetMyFranchise

Pro Report

$499

flat per report

DIY

Read the FDD yourself

$0

+ 40 hrs per brand

Brokers

FranNet, FranChoice, IFPG

"Free"

paid by franchisor

Attorneys

FDD review only

$2,500–$7,500

per FDD

Consultants

Full engagement

$5K–$15K

retainer

Turnaround time
Minutes
40+ hrs you spend
Weeks of meetings
2–3 weeks
4–6 weeks
Works for you, not franchisor
Variable
All 23 FDD Items covered
If you can read it
Sales pitch only
Item 19 financial deep-dive
Manual
Light touch
Litigation + Item 17 risk review
Manual
Industry benchmarks
Variable
Personalized to your profile
Some
Multi-franchise comparison
Manual
Delivered in minutes
Same primary source as your attorney

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Get a Pro Report on any of 1,658 franchises

Delivered to your email within minutes · Secure download link for re-access anytime

Why "free" brokers aren't free

The franchise broker model is structured the same way as the residential mortgage broker model used to be: the buyer pays nothing, and the seller (the franchisor) pays the broker a commission — typically 40-50% of the franchise fee on every closed sale. That means a $50,000 franchise fee includes $20,000-$25,000 going directly to the broker who introduced you.

That money still comes out of your deal — it's just bundled into the franchise fee the franchisor charges you. More importantly, brokers are paid only when you sign. That gives them a structural incentive to sell, not to advise. A broker who tells you "this brand has 18 unit closures last fiscal year, you should look elsewhere" gets paid nothing. A broker who pushes you toward the franchisor's preferred candidate gets the full commission.

The Pro Report is paid by you, which means it works for you. We have no financial relationship with any franchisor in our library. Every red flag, every Item 19 cohort comparison, every "this brand is in the bottom 25th percentile on growth" — that analysis is the same whether you sign or not.

What's in the $499 Pro Report

12 sections of buyer-focused analysis. Delivered to your email in minutes. Same FDD source as your franchise attorney.

Executive Summary

Investment range, growth trajectory, key risks, recommendation.

All 23 FDD Items Covered

Item-by-item analysis from franchisor background through financial statements.

Item 19 Financial Deep-Dive

Median revenue, cohort breakdowns, what the disclosed performance actually means for you.

Litigation Risk Analysis

Item 3 lawsuits broken down by pattern, severity, and what they signal about the franchisor.

Unit Economics & Break-even

Modeled cash flow, time-to-profitability, and capital adequacy for your situation.

Contract Risk (Items 17 + 22)

Renewal terms, termination triggers, transfer rights, post-term non-competes flagged.

Industry Benchmarks

Investment, fees, growth — percentile rankings against same-industry peers.

Support Obligations (Item 11)

What the franchisor is legally required to do vs. what they say they do.

Personalized Sections (9–12)

Tailored to your capital, target market, experience, and timeline.

Red & Green Flags

Specific items to ask about during validation calls and discovery day.

Validation Call Scripts

Questions to ask existing franchisees that get past surface-level answers.

Recommendation

A clear recommendation with justification — both at the franchise level and personalized to your situation.

Common questions about pricing

Why does the $499 Pro Report cost less than a franchise attorney?
Franchise attorneys charge $2,500–$7,500 per FDD review because the work is hourly and entirely manual. Our AI does the bulk extraction, structuring, and benchmarking in minutes — at scale. We use the same primary source (the actual FDD filed with state regulators) and the same legal framework. We recommend pairing our report with a franchise attorney for the contract negotiation step, but the diligence work that consumes 80% of an attorney engagement is what we automate.
What does "free brokers" actually mean?
Franchise brokers (FranNet, FranChoice, IFPG and others) charge buyers nothing because they are paid by the franchisor — typically 40–50% of the franchise fee per closed sale. That money still comes out of your deal; it is just bundled into the franchise fee the franchisor charges you. More importantly, brokers are paid only when you sign, which gives them a structural incentive to sell rather than advise. The Pro Report is paid by you, which means we work for you.
Can I use the Pro Report instead of an attorney?
No — and we do not recommend that. The Pro Report covers the analytical work: understanding the FDD, benchmarking it against the industry, surfacing red flags, and modeling unit economics. A franchise attorney is still the right call for the contract negotiation and for state-specific legal advice (especially in registration states or states with relationship statutes). The Pro Report makes your attorney engagement faster and cheaper because you arrive prepared.
How is this different from FDD filing databases?
FDD filing databases (like the California DFPI portal or Wisconsin DFI) give you the raw 200–400 page legal document. That is the input. Our Pro Report is the output — structured analysis, industry benchmarks, financial performance modeling, and buyer-focused red flags. You can do the analysis yourself; most buyers underestimate how long it takes (40+ hours per FDD) and miss the cohort comparison that makes individual numbers meaningful.
What if my franchise is not in your library?
We cover 1,658 active franchise systems with FDD data already extracted. If a brand you are evaluating is not in the library, contact us — we can typically add a system within 7–14 days for an active buyer. The cost stays $499 once added.
How fast do I get the report?
Most reports are generated and delivered to your email within minutes of purchase. The franchise data is already extracted; the AI assembles your personalized 12-section analysis on demand. You also receive a secure download link you can revisit anytime.

Ready to vet your next franchise?

Browse 1,658 franchises with FDD data already extracted. Get a Pro Report on any brand for $499 — delivered to your email in minutes.

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