Quick Verdict · who it fits
Decorating Den Interiors fits first-time franchise buyers looking for a mid-scale home services concept.
The numbers a buyer needs first — straight from the filing.
Initial investment (Item 7)
$53K - $73K
Franchise fee (Item 5)
$40K
Royalty (Item 6)
7–9% + 1–4% ad
System size (Item 20)
211 +19
Years in business
57+ yrs
Item 3 litigation
1 suit
Model Decorating Den Interiors's costs in the investment calculator → Prefilled from this filing — startup cost, cash flow and break-even.
Buyer qualifications
Data extracted from the 2025 FDD filed with state regulators. Fees and terms may have changed since filing — request the current FDD from the franchisor before deciding. Not legal, financial, or investment advice. Full disclaimer.
Drag to your projected annual sales. Royalty 7–9% + ad fund 1–4% on gross sales.
PROJECTED ANNUAL SALES$500,000
$100k$2M
Royalty (7–9%)
—
Ad fund (1–4%)
—
Total / year
—
▪ Of-sales fees only · excludes rent, labor, COGS, and one-time costs · for illustration
How Decorating Den Interiors ranks against 254 Home Services peers we've analyzed.
Initial investment
8th pct · of 254 peers
Franchise fee
22nd pct · of 254 peers
System size
83rd pct · of 254 peers
Home Services industry averages
Avg investment
$156K - $287K
Avg franchise fee
$52K
Avg system size
150
Franchises analyzed
254
Closest concepts by category and investment.
| Brand | Item 19 | Fee | Investment | Royalty | Units |
|---|---|---|---|---|---|
| Decorating Den Interiors | None | $40K | $53K - $73K | 7–9% | 211 |
| Decorating DenSimilar price | Disclosed | $40K | $52K - $73K | 7–9% | 202 |
| BranchesBiggest system | Disclosed | $68K | $80K - $114K | 6% | 8,086 |
| CBDTop-rated in category | Disclosed | $20K | $154K - $511K | 7.25% | 84 |
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Brand Analysis
Home Instead's most recent Item 19 reports a $2.26M median across 603 franchised territories — among the highest senior-care AUVs disclosed. The low investment ($91K-$270K) makes the AUV-to-investment ratio one of the strongest in any franchise category.
Brand Analysis
Home service franchises offer lower overhead than restaurants and strong recession resistance. Compare investment costs, royalties, and territory sizes across plumbing, cleaning, restoration, lawn care, HVAC, and handyman brands.
Brand Analysis
HomeVestors' 2026 FDD reports a $287K median across 898 franchised territories — but the unit-economics story is unique: the franchisee buys houses, renovates, and resells. Revenue is one metric; capital deployment and inventory cycle are the real ones.
Decorating Den Interiors requires a $39,900 initial franchise fee and a total initial investment range of $52,725–$73,400, per the most recent FDD on file.
Decorating Den Interiors is franchised by Decorating Den Systems, Inc. (Unit Franchise), the franchisor entity of record on its Franchise Disclosure Document. Item 1 of the FDD discloses the franchisor's corporate history, parents, and predecessors.
No. Decorating Den Interiors does not include a financial performance representation in its FDD. Prospective buyers should rely on validation calls with existing franchisees and benchmark against industry medians.
Franchisees pay a royalty of 9% - 7% of Gross Sales and an advertising fund contribution of 1% - 4% on gross sales as defined in Item 6 of the FDD.
As of their 2025 FDD, Decorating Den Interiors has 211 total locations, with 19 new locations opened in the most recent reporting year. This information comes from Item 20 of the FDD.
This page is part of VetMyFranchise. View all pages: llms.txt · llms-full.txt