Quick Verdict · who it fits
Gotcha Covered fits first-time franchise buyers looking for a mid-scale retail concept.
The numbers a buyer needs first — straight from the filing.
Initial investment (Item 7)
$123K - $217K
Franchise fee (Item 5)
$70K
Item 19 median rev
$392k all franchised units in United States with at least one year…
System size (Item 20)
172 +24
Years in business
17+ yrs
Item 3 litigation
1 suit
Model Gotcha Covered's costs in the investment calculator → Prefilled from this filing — startup cost, cash flow and break-even.
Buyer qualifications
Data extracted from the 2026 FDD filed with state regulators. Fees and terms may have changed since filing — request the current FDD from the franchisor before deciding. Not legal, financial, or investment advice. Full disclaimer.
Free AI summary — the first read on the filing.
172
Total units open
24
Units opened last year
18
Units closed last year
3
Net unit growth
What our analysis flagged across the 2026 filing.
5
Risks to review
4
Strengths identified
5
Questions to ask
How Gotcha Covered ranks against 118 Retail peers we've analyzed.
Initial investment
28th pct · of 118 peers
Franchise fee
93rd pct · of 118 peers
System size
75th pct · of 118 peers
Retail industry averages
Avg investment
$247K - $707K
Avg franchise fee
$37K
Avg system size
238
Franchises analyzed
118
Closest concepts by category and investment.
| Brand | Item 19 | Fee | Investment | Royalty | Units |
|---|---|---|---|---|---|
| Gotcha Covered | Disclosed | $70K | $123K - $217K | — | 172 |
| Flsc RecyclingSimilar price | Disclosed | $50K | $169K - $227K | — | 95 |
| 7-ElevenBiggest system | Disclosed | — | $163K - $1.7M | 45–56% | 7,229 |
| Byrider Franchising PartnersTop-rated in category | Disclosed | $60K | $947K - $1.6M | 1–2.5% | 81 |
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Free explainers to go deeper before you sign.
Brand Analysis
The '$0 franchise fee' is the bottom of a range, not the fee. 7-Eleven's 2026 FDD prices the Franchise Fee at $0 to $1,100,000 per store, and the ongoing 7-Eleven Charge is not just a royalty: Item 6 says it is also your lease of the store and equipment. Here is the full cost stack, line by line.
Brand Analysis
Ace Hardware Corporation is a retailer-owned cooperative, not a conventional franchisor. It counted 5,250 cooperative locations in the United States at the end of 2025, members buy stock rather than paying a royalty, and some states still deem those member-owned stores franchises.
Investment Guide
Laundromats are the most-Googled passive-income business, and 2026 is a strong moment for the category. Here's an honest breakdown of what laundromat franchises actually cost, how profitable they are, and which brands deserve a serious look.
Gotcha Covered requires a $69,900 initial franchise fee and a total initial investment range of $122,760–$216,600, per the most recent FDD on file.
Gotcha Covered franchises are sold by Gotcha Covered Franchising, LLC, the franchisor entity of record on its Franchise Disclosure Document. Item 1 of the FDD discloses the corporate structure, including any parent companies and predecessors.
Yes. Gotcha Covered discloses Item 19 financial performance representations with reported revenue around $392,019. See the financials sub-page for the full distribution.
Franchisees pay a royalty of $350–$1,400/month (months 1–36), then $2,250/month (month 37+), plus $0.06 per household over 30,000 and an advertising fund contribution of $125–$1,000/month tiered by tenure on gross sales as defined in Item 6 of the FDD.
As of their 2026 FDD, Gotcha Covered has 172 total locations, with 24 new locations opened in the most recent reporting year. This information comes from Item 20 of the FDD.
This page is part of VetMyFranchise. View all pages: llms.txt · llms-full.txt