Massage Envy Franchise Review 2026: Ratings & Verdict

Product details

Contents

Key facts


The Verdict

Quick Verdict · who it fits

Massage Envy fits first-time franchise buyers looking for a mature wellness concept.

✓ Strengths

⚠ Risks to review

Key FDD Facts

The numbers a buyer needs first — straight from the filing.

Initial investment (Item 7)

$696K - $1.0M

Franchise fee (Item 5)

$45K

Royalty (Item 6)

6% + 2% ad

Item 19 median rev

$1.14M all franchised units

System size (Item 20)

993 +3

Years in business

7+ yrs

Item 3 litigation

1 suit

Model Massage Envy's costs in the investment calculator → Prefilled from this filing — startup cost, cash flow and break-even.

Buyer qualifications

•No exclusive territory•Owner-operator required✓No bankruptcy disclosed•1 Item 3 case

Data extracted from the 2026 FDD filed with state regulators. Fees and terms may have changed since filing — request the current FDD from the franchisor before deciding. Not legal, financial, or investment advice. Full disclaimer.

Item 19 revenue distribution

Where units actually land — not just the headline average.

P25

$679k

Median

$1.14M

P75

$1.88M

▪ n = 989 units · all franchised units · Fiscal Year 2025 · Source: 2026 FDD Item 19

What you'd pay the franchisor

Drag to your projected annual sales. Royalty 6% + ad fund 2% on gross sales.

PROJECTED ANNUAL SALES$1,140,000

$100k$2.1M

Royalty (6%)

Ad fund (2%)

Total / year

▪ Of-sales fees only · excludes rent, labor, COGS, and one-time costs · for illustration

Executive Summary

Free AI summary — the first read on the filing.

Key Numbers

1,009

Total units open

1

Units opened last year

44

Units closed last year

-44

Net unit growth

AI Due Diligence Findings PREMIUM

What our analysis flagged across the 2026 filing.

5

Risks to review

4

Strengths identified

5

Questions to ask

Industry Benchmarks

How Massage Envy ranks against 89 Health & Beauty peers we've analyzed.

Initial investment

87th pct · of 89 peers

Franchise fee

31st pct · of 89 peers

System size

93rd pct · of 89 peers

Health & Beauty industry averages

Avg investment

$374K - $727K

Avg franchise fee

$48K

Avg system size

268

Franchises analyzed

89

How Massage Envy stacks up

Closest concepts by category and investment.

Brand Item 19 Fee Investment Royalty Units
Massage Envy Disclosed $45K $696K - $1.0M 6% 993
DbSimilar price Disclosed $50K $391K - $1.1M 7% 198
Great ClipsBiggest system Disclosed $20K $188K - $420K 6% 4,441
MiniluxeTop-rated in category Disclosed $50K $558K - $990K 6% 2

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Frequently Asked Questions

How much does a Massage Envy franchise cost?

Massage Envy requires a $45,000 initial franchise fee and a total initial investment range of $695,870–$1,046,506, per the most recent FDD on file.

Who owns Massage Envy?

Massage Envy is franchised by ME SPE Franchising, LLC, the franchisor entity of record on its Franchise Disclosure Document. Item 1 of the FDD discloses the franchisor's corporate history, parents, and predecessors.

Does Massage Envy disclose financial performance (Item 19)?

Yes. Massage Envy discloses Item 19 financial performance representations with reported revenue around $1,136,666. See the financials sub-page for the full distribution.

What ongoing fees does Massage Envy charge?

Franchisees pay a royalty of 6% of Gross Sales and an advertising fund contribution of 2% of Gross Sales on gross sales as defined in Item 6 of the FDD.

How many Massage Envy locations are there?

As of their 2026 FDD, Massage Envy has 993 total locations, with 3 new locations opened in the most recent reporting year. This information comes from Item 20 of the FDD.

Does Massage Envy grant exclusive territory?

No. Massage Envy does not grant exclusive territory rights under Item 12. The franchisor retains the right to operate or grant additional units inside or adjacent to your trade area.

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