Quick Verdict · who it fits
Juice It Up! fits first-time franchise buyers looking for a mid-scale food & beverage concept.
The numbers a buyer needs first — straight from the filing.
Initial investment (Item 7)
$283K - $711K
Franchise fee (Item 5)
$30K
Royalty (Item 6)
6% + 3% ad
Item 19 median rev
$546k all franchised Traditional units
System size (Item 20)
91 +7
Years in business
8+ yrs
Company-owned units
1
Model Juice It Up!'s costs in the investment calculator → Prefilled from this filing — startup cost, cash flow and break-even.
Data extracted from the 2025 FDD filed with state regulators. Fees and terms may have changed since filing — request the current FDD from the franchisor before deciding. Not legal, financial, or investment advice. Full disclaimer.
Where units actually land — not just the headline average.
P25
$397k
Median
$546k
P75
$853k
▪ all franchised Traditional units · fiscal year 2024 · Source: 2025 FDD Item 19
Drag to your projected annual sales. Royalty 6% + ad fund 3% on gross sales.
PROJECTED ANNUAL SALES$550,000
$100k$2M
Royalty (6%)
—
Ad fund (3%)
—
Total / year
—
▪ Of-sales fees only · excludes rent, labor, COGS, and one-time costs · for illustration
How Juice It Up! ranks against 749 Food & Beverage peers we've analyzed.
Initial investment
39th pct · of 749 peers
Franchise fee
20th pct · of 749 peers
System size
72nd pct · of 749 peers
Food & Beverage industry averages
Avg investment
$589K - $1.4M
Avg franchise fee
$37K
Avg system size
261
Franchises analyzed
749
Closest concepts by category and investment.
| Brand | Item 19 | Fee | Investment | Royalty | Units |
|---|---|---|---|---|---|
| Juice It Up! | Disclosed | $30K | $283K - $711K | 6% | 91 |
| ZoupSimilar price | Disclosed | $35K | $498K - $713K | 6% | 35 |
| Doctor's AssociatesBiggest system | None | $15K | $227K - $630K | 8% | 18,773 |
| Vintage Hospitality GroupTop-rated in category | Disclosed | $50K | $3.5M - $6.4M | 5.5% | 33 |
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Free explainers to go deeper before you sign.
Brand Analysis
Chipotle reported 4,186 company-operated restaurants and 15 international licensed restaurants as of June 30, 2026. None are franchised, there is no FDD, and there is nothing to apply for. Qdoba is the franchised version of the same order line, and its 12/25 FDD puts a traditional restaurant at $548,100 to $1,294,000.
Brand Analysis
Cracker Barrel Old Country Store, Inc. reported 656 company-operated stores in 43 states as of January 30, 2026, and the brand has never sold a franchise. Huddle House and Another Broken Egg cover the same daypart with filed FDDs, at $555,375 to $1,715,275 and $792,500 to $1,804,000.
Brand Analysis
The Häagen-Dazs Shoppe Company franchises the ice cream shops on a $30,000 fee and a 4% royalty, with a 2026 Item 7 range of $213,329 to $591,579. The trademark belongs to a different company, and the ice cream you are required to buy comes from a third.
Juice It Up! requires a $30,000 initial franchise fee and a total initial investment range of $282,800–$711,000, per the most recent FDD on file.
Juice It Up! is franchised by SJB Brands, LLC, the franchisor entity of record on its Franchise Disclosure Document. Item 1 of the FDD discloses the franchisor's corporate history, parents, and predecessors.
No. Juice It Up! does not include a financial performance representation in its FDD. Prospective buyers should rely on validation calls with existing franchisees and benchmark against industry medians.
Franchisees pay a royalty of 6% of Adjusted Gross Sales or $200 per week, whichever is greater and an advertising fund contribution of 3% of Adjusted Gross Sales or $65 per week, whichever is greater on gross sales as defined in Item 6 of the FDD.
As of their 2025 FDD, Juice It Up! has 91 total locations, with 7 new locations opened in the most recent reporting year. This information comes from Item 20 of the FDD.
This page is part of VetMyFranchise. View all pages: llms.txt · llms-full.txt