Quick Verdict · who it fits
The Coven fits first-time franchise buyers looking for an emerging business services concept.
The numbers a buyer needs first — straight from the filing.
Initial investment (Item 7)
$228K - $410K
Franchise fee (Item 5)
$50K
Royalty (Item 6)
8% + 2% ad
System size (Item 20)
6 +2
Agreement term
10 yrs
Years in business
4+ yrs
Model The Coven's costs in the investment calculator → Prefilled from this filing — startup cost, cash flow and break-even.
Data extracted from the 2026 FDD filed with state regulators. Fees and terms may have changed since filing — request the current FDD from the franchisor before deciding. Not legal, financial, or investment advice. Full disclaimer.
Drag to your projected annual sales. Royalty 8% + ad fund 2% on gross sales.
PROJECTED ANNUAL SALES$500,000
$100k$2M
Royalty (8%)
—
Ad fund (2%)
—
Total / year
—
▪ Of-sales fees only · excludes rent, labor, COGS, and one-time costs · for illustration
Free AI summary — the first read on the filing.
8
Total units open
2
Units opened last year
0
Units closed last year
2
Net unit growth
What our analysis flagged across the 2026 filing.
4
Risks to review
3
Strengths identified
5
Questions to ask
How The Coven ranks against 96 Business Services peers we've analyzed.
Initial investment
86th pct · of 96 peers
Franchise fee
59th pct · of 96 peers
System size
11th pct · of 96 peers
Business Services industry averages
Avg investment
$156K - $433K
Avg franchise fee
$50K
Avg system size
219
Franchises analyzed
96
Closest concepts by category and investment.
| Brand | Item 19 | Fee | Investment | Royalty | Units |
|---|---|---|---|---|---|
| The Coven | Disclosed | $50K | $228K - $410K | 8% | 6 |
| IaSimilar price | Disclosed | $50K | $168K - $395K | 6% | 0 |
| The Ups StoreBiggest system | Disclosed | $40K | $86K - $606K | 5% | 5,487 |
| Unishippers Global LogisticsTop-rated in category | Disclosed | $30K | $17K - $233K | 15–18.5% | 191 |
Not sure The Coven is the one?
Answer five questions and get matched against 2,000+ analyzed FDDs — including every Business Services brand we cover. Free, no account needed.
Free explainers to go deeper before you sign.
Brand Analysis
FedEx Office is a wholly owned FedEx subsidiary with no franchise program and no disclosure document. The comparable counter you can actually buy is The UPS Store, where the 2026 FDD prices a new traditional center at $222,368 to $606,081.
Brand Analysis
Yes. Shell's SOPUS Products sold Jiffy Lube, LLC to a Monomoy Capital Partners fund on June 30, 2026, and 1,765 of the system's 2,083 US service centers were franchised at the end of 2025. The 2026 FDD sets a $35,000 fee and a $211,000 to $510,000 investment range that leaves out the land and the building.
Brand Analysis
The 2026 FDD counts 5,487 franchised centers against 16 company-owned, prices a new traditional storefront at $222,368 to $606,081, and publishes an Item 19 covering 5,058 centers that reports gross sales and nothing about profit.
The Coven requires a $50,000 initial franchise fee and a total initial investment range of $228,400–$410,200, per the most recent FDD on file.
The Coven franchises are sold by The Coven Franchising, LLC, the franchisor entity of record on its Franchise Disclosure Document. Item 1 of the FDD discloses the corporate structure, including any parent companies and predecessors.
Yes. The Coven discloses Item 19 financial performance representations in its FDD. See the financials sub-page for the disclosed figures.
Franchisees pay a royalty of 8% and an advertising fund contribution of 2% of Gross Sales on gross sales as defined in Item 6 of the FDD.
As of their 2026 FDD, The Coven has 6 total locations, with 2 new locations opened in the most recent reporting year. This information comes from Item 20 of the FDD.
Per the FDD, The Coven discloses an initial agreement term of 10 years. Review Items 10 and 17 for the full renewal and termination provisions.
This page is part of VetMyFranchise. View all pages: llms.txt · llms-full.txt