Super 8 Franchise Review 2026: Ratings & Verdict

Product details

Contents

Key facts


The Verdict

Quick Verdict · who it fits

Super 8 fits first-time franchise buyers looking for a mature hospitality concept.

✓ Strengths

Key FDD Facts

The numbers a buyer needs first — straight from the filing.

Initial investment (Item 7)

$4.7M - $6.9M

Franchise fee (Item 5)

$25K

Royalty (Item 6)

5.5% + 3% ad

System size (Item 20)

1,375 +19

Years in business

55+ yrs

Model Super 8's costs in the investment calculator → Prefilled from this filing — startup cost, cash flow and break-even.

Data extracted from the 2026 FDD filed with state regulators. Fees and terms may have changed since filing — request the current FDD from the franchisor before deciding. Not legal, financial, or investment advice. Full disclaimer.

What you'd pay the franchisor

Drag to your projected annual sales. Royalty 5.5% + ad fund 3% on gross sales.

PROJECTED ANNUAL SALES$500,000

$100k$2M

Royalty (5.5%)

Ad fund (3%)

Total / year

▪ Of-sales fees only · excludes rent, labor, COGS, and one-time costs · for illustration

Executive Summary

Free AI summary — the first read on the filing.

Key Numbers

1,344

Total units open

29

Units opened last year

90

Units closed last year

2 non-renewals + 58 ceased operations + 30 other reasons

−61

Net unit growth

AI Due Diligence Findings PREMIUM

What our analysis flagged across the 2026 filing.

5

Risks to review

4

Strengths identified

5

Questions to ask

Industry Benchmarks

How Super 8 ranks against 80 Hospitality & Travel peers we've analyzed.

Initial investment

63rd pct · of 80 peers

Franchise fee

24th pct · of 80 peers

System size

94th pct · of 80 peers

Hospitality & Travel industry averages

Avg investment

$7.6M - $24.8M

Avg franchise fee

$42K

Avg system size

244

Franchises analyzed

80

How Super 8 stacks up

Closest concepts by category and investment.

Brand Item 19 Fee Investment Royalty Units
Super 8 Disclosed $25K $4.7M - $6.9M 5.5% 1,375
My Place Hotels of AmericaSimilar price Disclosed $40K $5.7M - $7.0M 0% 51
CpBiggest system Disclosed $11K $2K - $21K 1.5–3% 3,124
TaTop-rated in category None $140K $1.5M - $14.1M 2–4.5% 33

Compare side-by-side ↗

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Frequently Asked Questions

How much does a Super 8 franchise cost?

Super 8 requires a $25,000 initial franchise fee and a total initial investment range of $4,663,694–$6,929,131, per the most recent FDD on file.

Who owns Super 8?

Super 8 is franchised by SUPER 8 Worldwide, Inc., the franchisor entity of record on its Franchise Disclosure Document. Item 1 of the FDD discloses the franchisor's corporate history, parents, and predecessors.

Does Super 8 disclose financial performance (Item 19)?

Yes. Super 8 discloses Item 19 financial performance representations in its FDD. See the financials sub-page for the disclosed figures.

What ongoing fees does Super 8 charge?

Franchisees pay a royalty of 5.5% of Gross Room Revenue and an advertising fund contribution of 3% of GRR on gross sales as defined in Item 6 of the FDD.

How many Super 8 locations are there?

As of their 2026 FDD, Super 8 has 1,375 total locations, with 19 new locations opened in the most recent reporting year. This information comes from Item 20 of the FDD.

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