Key Numbers
- Total units open: 39
- Units opened last year: 0
- Units closed last year: 12
- Net unit growth: -12
1 800 FLOWERS.COM FRANCHISE CO INC
Food & Beverage 2025 FDD Analysis
Est. 2000 (26+ years)
No Item 19
Initial Investment Range
$258,500 to $932,500 (Standard); $57,150 to $164,250 (Co-Brand); $18,500 to $53,500 (Fruit Bouquets)
Franchise Fee
$30,000 (Standard); $20,000 (Co-Brand); $0-$7,500 (Fruit Bouquets)
Royalty Rate
6% of Adjusted Gross Sales plus additional fees
Ad Fund Contribution
3% of Adjusted Gross Sales (currently suspended)
Term Length
10 years or lease term, whichever is less
Number of Units (current)
39 total outlets (37 franchised, 2 company-owned)
Key FDD Facts
FreeInitial Investment
$259K - $933K
Item 7 — Estimated Initial Investment
36th percentile | 55% below the Food & Beverage industry average
Franchise Fee
$30K
Item 5 — Initial Franchise Fee
Royalty Fee
6% of Adjusted Gross Sales and related sales
Item 6 — Continuing Royalty + 3% of Adjusted Gross Sales for Floral Business ad fund
System Size
39 units
Item 20 — Outlets & Franchisee Info 0
Years in Business
26+ years
Item 1 — Founded 2000
Item 19 (Earnings Claims)
Not Disclosed
No financial performance representations made
Agreement Term
10 years
Item 10 — Franchise Agreement
Company-Owned Units
2
Item 20 — Franchisor-Operated Locations
Owner-Operator Required
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AI Executive Summary
FreeAI Due Diligence Findings
PremiumIndustry Benchmarks
vs 386 Food & Beverage peersInitial InvestmentLower than 64% of peers
Franchise FeeLower than 80% of peers
System Size (Units)Lower than 62% of peers
Food & Beverage Industry Averages
Avg Investment
$575,525 – $1,439,809
Avg Franchise Fee
$38,007
Avg System Size
454 units
Franchises Analyzed
386
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