Key Numbers
18
Total units open
9 franchised + 9 affiliate-owned
0 franchised units opened in 2024
Units opened last year
1 franchised unit ceased operations in 2024
Units closed last year
-1 franchised unit
Net unit growth
2024
The Covery Franchise
Franchised by R-Wellness, LLC · FDD 2025
Fitness & Wellness FDD 2025 Founded 2020 · 6+ yrs Item 19 disclosed
Data extracted from R-Wellness, LLC's 2025 Franchise Disclosure Document, filed under FTC Rule 16 CFR 436. How we analyze FDDs →
Initial investment
$260K - $383K
Franchise fee
$43K
System size
9
Royalty
6.75%
The Verdict
Quick Verdict · who it fits
The Covery fits first-time franchise buyers looking for an emerging fitness concept.
✓ Strengths
- ✓Discloses Item 19 financial performance
- ✓No disclosed Item 3 litigation
⚠ Risks to review
- ⚠No exclusive territory — franchisor can open nearby
Key FDD Facts
The numbers a buyer needs first — straight from the filing.
Initial investment (Item 7)
$260K - $383K
Franchise fee (Item 5)
$43K
Royalty (Item 6)
6.75% + 1.75–3% ad
System size (Item 20)
9
Years in business
6+ yrs
Company-owned units
9
Item 3 litigation
None disclosed
Model The Covery's costs in the investment calculator → Prefilled from this filing — startup cost, cash flow and break-even.
Buyer qualifications
✓Financing available•No exclusive territory✓Semi-absentee eligible✓No bankruptcy disclosed✓No Item 3 litigation
Data extracted from the 2025 FDD filed with state regulators. Fees and terms may have changed since filing — request the current FDD from the franchisor before deciding. Not legal, financial, or investment advice. Full disclaimer.
What you'd pay the franchisor
Drag to your projected annual sales. Royalty 6.75% + ad fund 1.75–3% on gross sales.
PROJECTED ANNUAL SALES$500,000
$100k$2M
Royalty (6.75%)
—
Ad fund (1.75–3%)
—
Total / year
—
▪ Of-sales fees only · excludes rent, labor, COGS, and one-time costs · for illustration
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What's inside
Franchise Overview
Costs & Fees Breakdown
Your Obligations
Franchisor Obligations
Financial Statements
Contracts Summary
Unit Economics
Network Health
Litigation Risk
Earnings Analysis
Financial Fit Analysis
Buyer Verdict
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Research, not legal advice. Use this report alongside professional legal and financial review before signing any franchise agreement.
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Competitive intelligence for franchisors →Executive Summary
Free AI summary — the first read on the filing.
AI Due Diligence Findings PREMIUM
What our analysis flagged across the 2025 filing.
5
Risks to review
4
Strengths identified
5
Questions to ask
Industry Benchmarks
How The Covery ranks against 155 Fitness & Wellness peers we've analyzed.
Initial investment
37th pct · of 155 peers
Franchise fee
29th pct · of 155 peers
System size
35th pct · of 155 peers
Fitness & Wellness industry averages
Avg investment
$418K - $1.0M
Avg franchise fee
$48K
Avg system size
165
Franchises analyzed
155
How The Covery stacks up
Closest concepts by category and investment.
| Brand | Item 19 | Fee | Investment | Royalty | Units |
|---|---|---|---|---|---|
| The Covery | Disclosed | $43K | $260K - $383K | 6.75% | 9 |
| Ilovekickboxing Similar price | None | $25K | $111K - $384K | — | 312 |
| Jazzercise Biggest system | Disclosed | $1K | $2K - $3K | 20% | 5,092 |
| Next Health Top-rated in category | Disclosed | $80K | $1.7M - $2.3M | 9% | 5 |
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Frequently asked questions
How much does a The Covery franchise cost?
The Covery requires a $42,500 initial franchise fee and a total initial investment range of $259,500–$382,500, per the most recent FDD on file.
Who owns The Covery?
The Covery is franchised by R-Wellness, LLC, the franchisor entity of record on its Franchise Disclosure Document. Item 1 of the FDD discloses the franchisor's corporate history, parents, and predecessors.
Does The Covery disclose financial performance (Item 19)?
Yes. The Covery discloses Item 19 financial performance representations in its FDD. See the financials sub-page for the disclosed figures.
What ongoing fees does The Covery charge?
Franchisees pay a royalty of 6.75% and an advertising fund contribution of 1.75% to 3.0% on gross sales as defined in Item 6 of the FDD.
How many The Covery locations are there?
As of their 2025 FDD, The Covery has 9 total locations. This information comes from Item 20 of the FDD.
Does The Covery grant exclusive territory?
No. The Covery does not grant exclusive territory rights under Item 12. The franchisor retains the right to operate or grant additional units inside or adjacent to your trade area.
Franchise research guides
Free explainers to go deeper before you sign.
Industry
Browse all Fitness & Wellness franchises
FDD basics
What is a Franchise Disclosure Document?
Costs
Understanding Item 7: Estimated Initial Investment
Earnings
Item 19: Financial Performance Representations
Due diligence
Franchise Red Flags to Watch For
Validation
How to Validate a Franchise Opportunity
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